1) project scope definition
Development typically occurs in stages, beginning with research and project definition. We research and map requirements through competitive audits, client interviews and questionnaires, then create robust wireframe and requirements documents that visually map integrated technologies, information architecture, and web features. We work with clients and any required third party providers to outline key systems like shipping, merchandising or hosting, determine their interactions, then architect a finalized Magento integration roadmap.
2) branding & design
Using approved wireframe requirements, we create a targeted look and feel for the site. This process incorporates brand position, information design, and usability to create mockups for client review, user testing and approval. We don’t just throw it to production designers, either. Our design team has extensive experience in branding, packaging, and environmental design that help elevate traditional web design.
3) front & backend magento development
After client approved wireframes and designs, we really go to work. We develop custom Magento modules and front end HTML/CSS concurrently. Generally, we work from Photoshop mockups for each page, creating pixel-perfect, cross browser HTML with Magento functionality. The modular nature of Magento commerce means we can literally make the front end do anything, even Flash functionality, while still retaining administrative control through the Magento admin.
4) systems integration
Because ecommerce can touch many different parts of your business, we work with clients and authorized third parties to integrate systems like shipping, merchandising or hosting, as architected in earlier phases. Our development team’s diversity and experience in databases, low-level languages and 3rd party services like CyberSource, Endeca, ATG, and Akamai makes integration as painless and quick as possible.
